Increase online visibility to reach more prospects and convert more customers with search engine optimization

 

edoc is a full service Internet marketing company offering cost-effective search engine optimization (SEO) solutions that help B2B, B2C and corporate clients reach more prospects and convert more customers.

We are widely recognized for customizing fully integrated services that include search engine marketing, search engine optimization, search engine positioning, search marketing, and a complete menu of SEO services to complement our website design and development services.

Creating scalable programs with relevant services provides budgetary value to global, national, regional and local businesses alike.

What is SEO?

Search Engine Optimization (SEO)—also known as natural or organic search engine optimization—is the only way for a website to be found in the top results of the largest search engines. If done correctly, SEO is a complex process involving visible content, website code, architecture, design, links, keywords and competitive analysis.

Your Virtual Internet and Social Networking Marketing Team

Partnering with edoc eliminates the overhead costs of employing an in-house marketing staff, allowing you more time to focus on your business while we work on delivering measurable results at a lower cost.

Every business has different goals and a different situation. We take the time to get to know you in order to determine an optimal approach to increasing online visibility and developing an SEO strategy that will move your business from obscurity to prominence on the major search engines.

  • Our search engine optimization (SEO) services deliver higher organic search engine rankings.
  • Our ability to tie social networking initiatives into your Internet marketing increases visibility and supports brand recognition.

Search Engine Marketing

When creating an SEO program we consider your overall objective, budget and timeline, then present our best recommendations. Our approach is to maximize results as quickly as possible and position your business for short- and long-term success.

Unlike Internet marketing companies that gauge their success on number of impressions or number of clicks, we focus on reaching a defined target market and generating revenue in a cost-effective manner.

Dedicated Search Engine Optimization Specialists

Improving website results through the application of strategic web design and development may include re-imaging, database and e-commerce development, video integration, usability upgrades and similar improvements that work to engage and persuade site visitors.

edoc’s search engine optimization specialists utilize proprietary methodology with customized software and analysis tools to create powerful SEO strategies and tactics. Don’t rely on the neighbor’s kid or the store tech to improve your Google ranking and social network viability. Hire a proven leader in SEO: edoc!

5 steps to great optimization

 

According to Jupiter Research, 85% to 90% of all website traffic is generated by the major search engines. Search Engine Optimization is the single most important element in getting visitors to your website.

1. Business Assessment

If you don’t know where you are going, how will you know when you get there? First, we establish a baseline. Business assessment brings into focus several factors that need to be addressed before moving ahead:

  • What are your business goals?
  • How does your website fit into your business plan?
  • Who are your main competitors?
  • How do you generate new sales and leads?
  • What is the maximum estimated traffic potential?

2. Keyword Strategy Development

Keyword selection is the single most important stage in the web page optimization process. Choosing the correct keyword phrases will maximize your return on your website SEO investment. Think of your strategy in terms of an overall website theme—then, break down the theme into keyword phrases.

3. Mapping Content

Mapping content is another term for copywriting. This involves making your web pages relevant to the keywords chosen for that page. Content is king. When creating page content, consider a minimum of 250 words per page.

4. Website Architecture and Design

Web design features can be marketing challenges. Our goal is to strike the appropriate balance between search engine-friendly and people-friendly website design.

5. Meta Tags, Titles and Descriptions

Meta tags, headers, footers and titles need to substantiate the content. One of the most common mistakes in building web pages is overlooking the page titles or titling pages incorrectly.

Many people use the same title for every page. Think about how you would feel if you went into a bookstore and every book had the same title. How would you know which book to choose?

The edoc team employs targeted placement methodologies and develops relevant content-rich web pages to support the targeted keywords and ultimately, increase sales and/or lead generation activities.

Get A Free Consultation

Call us today to arrange a FREE SEO consultation. Our search engine optimization specialists will surprise you with their understanding of how to make SEO deliver relevant, competitive rankings for your website.

Pay Per Click Advertising and Paid Placement

Also known as Pay-Per-Click (PPC) and Paid Search, Paid Placement can be an excellent and cost-effective solution to reaching your target audience. Paid Search provides enormous flexibility in targeting your keywords.

Our Blended Strategy 
Deploying a blended strategy of Search Engine Optimization and Paid Placement will maximize your exposure to search engine users. This strategy can be used as an immediate revenue generation tool until website rankings become sufficient to drive necessary sales. This strategy also maximizes the conversion rate so that profits help offset the cost of other activities.

edoc has developed a suite of proprietary software products for managing our clients’ pay per click (PPC) campaigns. This new software allows us to proactively manage our clients’ accounts while achieving the desired positioning at a lower cost per click.

PPC Certification Medallion

We honor

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Contact us now!

Learn more about how we can help your company make better decisions with your online and traditional marketing communications campaigns.

Chances are good that we will save you money and increase your results. Our Internet pros will surprise you with their understanding of how the real world of business works and ways we can customize website, marketing and PR solutions that fit your needs.